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B2B communications

Why and how to begin writing a speech without delay

Have you ever struggled to take the first step when writing a speech? Read on to learn how that’s harming you and your health – and what you can do about it.   You know you have a Big Important Speech coming up in the next several months. Maybe it’s set for next quarter. Or […]

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When to say no to a speaking opportunity

Do you have a speaking opportunity sitting in your inbox? Are you wondering whether to accept (or decline) the invitation? Get clarity – and get off the fence – with this advice.   The keynote speaker concluded, and the virtual event was over. Despite the incredible speaking opportunity given to this highly anticipated speaker and […]

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What leaders can learn from social science about how to write a speech

Before you deliver another presentation to your next audience, learn the most important question you must ask about how to write a speech.   More than once, I’ve had a conversation like this with an executive who needs help putting together a speech or presentation for a business audience outside the organization: Me: What kind […]

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Executive communication coaching for DE&I: Is your strategy up to par?

Are you doing what the best organizations are doing with their DE&I communications? Here’s some executive communication coaching to help you find out by testing your DE&I speeches and other executive communications against three secret ingredients.    I have a T-shirt I got a couple of years ago during an Aileron workshop for entrepreneurs that […]

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Communication strategy: When should you contact a speechwriter?

Timing is everything at work and in life. If your communication strategy for an upcoming event calls for a keynote speech from your CEO, how far in advance should you contact a speechwriter? Learn from this experience I had recently with a marketing VIP here in the U.S.   Last week I received a desperate […]

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A public speakers training video for virtual conference presenters

Getting ready to present at a virtual conference soon? Take 5 minutes to watch this public speakers training video. Originally created for a professional association, this video will help you come across as professional as possible online. Business conferences in 2020 were in large part experiments after in-person events did an abrupt about-face, landing squarely […]

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How to write speeches: 5 burning questions asked and answered

Are you a business communicator or leader who struggles to create a speech or presentation? Here are five burning questions that communicators and leaders have been asking about how to write speeches.   We had a lively discussion during my breakout room session at the virtual HERStory Business Communication Expo presented by IABC Greater Cincinnati. […]

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How amazing public speakers avoid verbal slop and drivel

You can’t deny it: Verbal slop and drivel often find their way into speeches and presentations. Don’t let this happen to you! Instead, learn to do what amazing public speakers do.   Did you know there’s an entire week each year – Words Matter Week – dedicated to stamping out “verbal slop and drivel”? That […]

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Want to become a better communicator? Make an effort to understand

For years communication pundits have written about our need as individuals to talk less and listen more. If you want to become a better communicator, check out “An Effort to Understand,” a new book by David Murray. He’s executive director of the Professional Speechwriters Association, editor and publisher of Vital Speeches of the Day and […]

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