Speeches and presentations
3 mandatory elements of truly motivational speeches
Speakers deliver motivational speeches for one reason: to provide the insight, guidance and encouragement people need to achieve a defined goal. For a B2B company, that goal might be taking risks to innovate and then launch an exciting new product – or responding fast to build on momentum gained in a niche market. But unless […]
Read MoreHow to write an award-winning speech
Every speaker I know wants to write and deliver an award-winning speech. But what makes a speech award-winning? The best of the best? Worthy of recognition or a prize (like a standing ovation, perhaps)? It boils down to three simple things: An award-winning speech innovates. An award-winning speech communicates. An award-winning speech resonates. Let’s dig […]
Read MorePublic speaking tip: Don’t throw too much stuff at your audience
Have you ever heard a speaker say this? “Today I’m going to share a lot of information with you about Topic X, and I apologize in advance for throwing so much stuff at you all at once – but it’s all very important.” Yikes. Sharing a lot of “stuff” without a clear message or main […]
Read More1 thing you must do after your keynote presentation is over
A couple months ago, I’d written a keynote presentation for an executive who needed to travel across the country to deliver it at a major industry conference attended by peers, partners and competitors. Several days had passed, and I hadn’t heard anything. I was wondering how his keynote presentation went since he’d been under the […]
Read MoreEthics in public speaking (don’t do this to cure writer’s block)
Sometimes speakers like to put some initial thoughts on paper for their speechwriters to use as a starting point. It’s the speechwriter’s job to first decide whether this material should be used, and if so, how it should be used. Yes, I’m talking about ethics in public speaking. Here’s a true story: Recently I wrote a speech for […]
Read MorePublic speaking tip: Connect the dots when sharing facts and figures
In certain speeches, sometimes it’s important to the message to share a few facts and figures, numbers and statistics. Here’s my question for public speakers: Do you take the time to connect the dots? A colleague of mine in the Professional Speechwriters Association, Carlos Razo, has a Ph.D. in economics. As special assistant and adviser […]
Read MorePublic speaking tip: Don’t play inside baseball
Every industry has a language that only insiders understand. But what if you’re presenting to a diverse group of people who don’t live and breathe the words you use every day? I once heard a logistics expert give an overview presentation to a roomful of business people – from attorneys, bankers, accountants and consultants, to […]
Read MoreGood public speaking starts and ends with this
“What Matters in Speech?” is a talk given way back in 1921 by Henrietta Prentiss, then a passionate teacher of speech at Hunter College in New York City. Prentiss answers her own question, “What Matters in Speech?” rather directly in her remarks about good public speaking: “The first thing … is my identification with my […]
Read MoreSpeechwriting tip: Don’t let your speech look like grandma’s quilt
Have you ever seen someone patch together material from two or three off-the-shelf presentations and call it a keynote? A colleague admitted this to me moments before her boss went on stage to deliver a presentation to a roomful of business people. My colleague told me she’d spent the past few days cutting and pasting […]
Read MoreSpeechwriting techniques: 7 reasons why you should tie your speech opening to your speech closing
In a recent post on 10 big mistakes public speakers make on stage, I said it was important to work hard on a blockbuster ending that answers three questions: In the end, what do you want your audience to remember? How do you want them to feel about what you said? And why does it matter? You can […]
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